Persuasion: Influencing Without Authority

At a time when leadership requires less emphasis on giving orders and more on building consensus, learn highly effective persuasion skills to master business-critical situations like one-on-one negotiations and driving change in your organization’s culture.

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At a time when leadership requires less emphasis on giving orders and more of a focus on building consensus, personal persuasiveness and the ability to negotiate effectively have become critical skills for success.

Drawing on sound psychological research, Persuasion: Influencing Without Authority covers the range of interpersonal and intergroup persuasion challenges, from one-on-one negotiations to driving change in an organization's culture. The focus is on practical skills and immediate application to participants' real-world challenges.

For a complete program schedule download the agenda.

Persuasion vs. Negotiation
Are you looking to complement your persuasion skills with expert negotiation skills? In this short video, the program's faculty director Bob Bontempo explains why persuasion and negotiation are different sets of behaviors but with two complementary skill sets.
 

View Professor Bontempo's program on Negotiation Strategies: Creating and Maximizing Value.

Please contact our Learning Solutions Specialists at +1 212-854-3395 for a personal conversation to learn more.

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This course offered a collaboration of tier one industry senior leaders working to learn, understand, and apply the principles of persuasion. I leave this course armed with an extensive toolkit to influence in all directions, internally and externally.
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Program Participant J.R. Edwards
Quote Job Title
National Business Manager at Mars Inc.
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Faculty director Bob Bontempo discusses the program’s persuasion exercises and feedback sessions.
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overview
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"Technical skills are what poker players call 'table stakes,' the minimum currency one needs to 'get into the game.' But later on, we find that it is an executive's softer skills that determine their ability to create value, drive change, and build institutions.

The current round of economic turmoil means that certain organizational responses are inevitable. Mastery of the softer interpersonal skills is what will separate those who merely survive these changes from those who will thrive and grow as leaders."

–Robert Bontempo, faculty director

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Summary of Benefits

  • Develop an awareness of a wide range of persuasive styles
  • Learn the distinction between persuasion and negotiation, and when to use each
  • Learn how to analyze the type of person you’re dealing with, and how to customize your communication for maximum effect
  • Recognize different types of organizational power, and how and when to use each

Special Features

  • Participants receive their own personal videotape analysis of persuasive communication
  • Participants utilize a personal case application
  • Participants are given an individual assessment of their social style

Upon completion of this program, you will earn three credits towards a Certificate with select alumni and tuition benefits. Learn more.

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Program Structure
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Participants are provided a number of readings in the psychology of persuasion and attitude change prior to the program. During the program, participants apply the techniques to a personal case, are provided an individual assessment of their social style, and receive a videotape analysis of their persuasive communication.

Participants have several opportunities for immediate feedback on their persuasion techniques. At the conclusion of the program, participants take with them a personalized persuasion "toolkit."

Sample Session Titles

  • The Full Range of Persuasion Tactics
  • Persuasion vs. Negotiation
  • Six Tools of Social Influence
  • Bosses, Peers, and Subordinates: A Behavioral Styles Assessment
  • Four Ways to Change Minds
  • Persuasion vs. Motivation
  • Persuading One on One, Small Groups, and Large Organizations

For a complete program schedule download the agenda.

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Participant Profile
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Persuasion: Influencing Without Authority is designed for all levels of executives. This program is especially suitable for those who find they need to be more effective building consensus and influencing those over whom they do not have formal authority.

Executives who need to promote their agenda in an atmosphere that does not permit giving orders, who need to "manage up," and those who need to drive change, both one on one and across organizational boundaries will also benefit from this program.

Columbia Business School alumni and up to four of their colleagues are eligible for a 25 percent tuition benefit for this program. More on the Alumni Tuition Benefit.

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Years of Management Experience
Years of Management Experience %
20+ 8
16-20 7
11-15 21
6-10 26
1-5 36
<1 2
Job Function
Years of Management Experience %
General Mgmt 23
Finance / Accounting 10
Marketing 10
Legal / Compliance 8
Info Systems / Tech 8
Sales 8
HR 4
R&D 4
Administrative 4
Operations 4
Other 16
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participant-profile
Faculty
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Faculty Co-Director
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faculty
FAQ
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More Leadership Programs
Topic
Negotiation & Decision Making
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related-programs
Title
Earn a Certificate
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Upon completion of this program, you will earn three credits towards a Certificate with select alumni and tuition benefits.

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certificate-promo
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Requirements

This program is suitable for attendees at all executive levels.

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