Digital Business

Developed as a partnership between Columbia Business School and leading industry practitioners, this program is designed to educate executives on the best practices related to the detection, prevention, and remediation of cyber breaches.

Columbia Business School's Digital Business Leadership Program is an intensive, 6 month, multi-modular, digital business and leadership program that prepares global executives to innovate new strategies and business models and lead their organizations to thrive in the digital age.

Delving into the world of algorithms and analytics, this program will explore the various technologies and techniques that are used every day around the world in amplifying the ability for healthcare data to provide value to large enterprises in a variety of sectors.

Learn the fundamentals of coding in Python with a focus on practical business applications. You’ll build the capacity to organize and interpret data in a way that extends far beyond Excel’s capabilities, fostering a renewed confidence in your decision-making abilities and accelerating your ability to have a real impact on your organization. 

Acquire a toolkit to evaluate the impact of data and digitization in healthcare, streamline adoption to facilitate widespread adoption, and integrate these technologies and tools into your standard workflow.

Lead digital transformation in your own organization with practical frameworks to develop innovative new strategies, products, and business models to thrive in the digital age.

The Digital Marketing Strategy program teaches executives about the key digital marketing channels and strategies available to them. And while social media networks come and go and apps gain fame and decline in popularity, the program teaches the managerial frameworks and strategies behind them, so that your decision making can be applied to whatever the next big thing in digital marketing might be. You'll learn how to think strategically and develop an ROI-based marketing plan, so that you can identify what's right for your customer and your organization.

The Artificial Intelligence for Business Transformation program provides executives with an introduction to the way AI technologies are revolutionizing industries from healthcare to finance and equips them with the skills they need to bring these technologies to their organizations.